Thursday, February 14, 2013

Move Over Economists: We Need a Council of Psychological Advisers

Much of governing involves predicting behavior or getting people to change it. In this article The Economist magazine argues that our economy needs a Council of Psychological Advisers -- what they call a new body that would parallel and complement the Council of Economic Advisers.

The Economist says we should bring actual experts on human behavior into the most senior levels of conversation about how to change human behavior.

We agree. The article outlines many areas of our society where a psychological perspective can help from savings and investment through to teaching, health care, and climate change.

In business we see this play out all the time. A psychological perspective adds a scientific insight into behavior to the thinking of managers, lawyers, and accountants in all sorts of industries and organizations. We're pleased to see the same happening on a broader scale in economics and politics.

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